Aggressive Expansion Plans Announced by Home@EaseRealty

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For Immediate Press Release:

Home@Ease dominating Ontario market as consumer demand soars

Give consumers what they want.

This is just what Home@Ease Realty Inc is doing and that’s why they are now expanding in a big way throughout the province of Ontario.

Home@Ease Realty Inc, one of the most popular and fastest-growing full service discount real estate brokerages, announced aggressive expansion plans set for next Monday, December 6, 2010.


With new offices recently opened in Ottawa, Toronto, London and Vaughan, Home@Ease Realty Inc now has seven offices in Ontario. The news follows the recent opening of their Hamilton office.

Home@Ease Realty Inc is considered one of the largest discount real estate companies in Ontario.

“Our company plans to open additional offices in the coming months for the next stage of branding and growth,” says Jerry Celenza, President of Home@Ease Realty Inc.

“Despite the economy, we’re experiencing strong growth and see enormous opportunities to bring great savings and even greater results to our customers. A key ingredient in our expansion plans has been the introduction of our $395 Flat Fee MLS Plan. Our research and overall response has shown that our customers just love it.”

Celenza adds, “the real estate industry is changing… it’s as simple as that. People selling their homes no longer want to dish out higher commission rates to brokers. The consumers want more choice, more competition and in the end more back in their pockets.”

Home at Ease Realty has two commission packages for Sellers. The first option is the 1% Full Service plan where the Home at Ease listing agent receives 1% for listing the Seller’s home for sale and the Seller’s decide how much Buyer’s agent commission (if any) they will offer when they list the property. With the 1% plan, the Seller enjoys Full Premium MLS Service, savings, and the entire process is handled by the Listing Agent.

The second option is the $395 Flat Fee MLS plan. With this plan, Sellers receive MLS, professionally installed yard sign, Internet advertising, and more…but Sellers have to do much of the work themselves. Sellers decide how much Buyer’s agent commission (if any) they will offer when they list the property. Only when the Seller’s house is sold and closed do the Sellers pay any commission to any agent who may have sold their home. Sellers pay no commission if they sell the home themselves. Buyer’s and Buyer’s agents will be calling Sellers directly for information and Sellers will be responsible for showing the house, doing any open houses, marketing, follow up, negotiations, etc. Sellers listing will appear on the exact same MLS the local Realtors use, just like any other listing. Buyers and agents will not know how much the Seller’s are saving in commission. Basically with the Flat Fee MLS plan Sellers are paying $395 plus whatever Buyer agent commissions the Seller decides to offer.  Sellers on the $395 plan can switch to the 1% Full Service plan at anytime and if the property sells the $395 fee is reimbursed to the seller on closing. Visit www.HomeAtEase.ca.

For media interviews, please contact:

Paul Fitzgerald

President and CEO of Salt & Pepper Media Inc

Phone: 1-647-722-3320

E-mail: paul@saltandpeppermediainc.com

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